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Strategic Retail Management: Text and International Cases Joachim Zentes 3rd revised ed. 2017 edition
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Strategic Retail Management: Text and International Cases
Joachim Zentes
The examples are all internationally known retail companies, to facilitate an understanding of what is involved in strategic retail management and illustrate best practices. In the third edition, all chapters were revised and updated.
biography
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2016. gada 18. oktobris |
| ISBN13 | 9783658101824 |
| Izdevēji | Springer Fachmedien Wiesbaden |
| Lapas | 468 |
| Izmēri | 170 × 242 × 21 mm · 982 g |
| Valoda | Angļu |
| Redaktors | Morschett, Dirk |
| Redaktors | Schramm-klein, Hanna |
| Redaktors | Zentes, Joachim |
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