Pastāsti draugiem par šo preci:
Developing Successful Global Strategies for Marketing Luxury Brands Fabrizio Mosca
Cena
€ 294,49
Pasūtīts no attālās noliktavas
Paredzamā piegāde . gada 17. - 25. sept.
Saņemiet paziņojumus par jauniem Fabrizio Mosca izdevumiem
Mūsu klienti saka:
Pievienot savam iMusic vēlmju sarakstam
Pieejams arī kā:
Developing Successful Global Strategies for Marketing Luxury Brands
Fabrizio Mosca
Focuses on contemporary issues affecting luxury industries such as digital transformation (blockchain, big data, analytics, innovation processes), sustainable development, changes in luxury consumers' behaviour, integration between physical and online channels, and the development of social media marketing strategies.
351 pages
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2021. gada 26. marts |
| ISBN13 | 9781799858829 |
| Izdevēji | IGI Global |
| Lapas | 351 |
| Izmēri | 216 × 279 × 22 mm · 1,21 kg |
| Valoda | Angļu |
| Redaktors | Casalegno, Cecilia |
| Redaktors | Gallo, Rosalia |
| Redaktors | Mosca, Fabrizio |
