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Food Tourism: A Practical Marketing Guide Stanley, John (John Stanley Associates, Australia)
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Food Tourism: A Practical Marketing Guide
Stanley, John (John Stanley Associates, Australia)
The fastest growth in tourism is the culinary sector. Covering farmers markets, agri-entertainment, glamping, restaurants, farm shops and more, food tourism is both an important part of holidaying and a purpose in itself. This book provides an overall direction to the development of food tourism and a section on the future of this trend.
Marc Notes: Includes bibliographical references and index.; The fastest growth in tourism is the culinary sector. Covering farmers markets, agri-entertainment, glamping, restaurants, farm shops and more, food tourism is both an important part of holidaying and a purpose in itself. This book provides an overall direction to the development of food tourism and a section on the future of this trend. Table of Contents: About the Authors Contributors Foreword Preface Part I: Food Tourism And The Tourist1. Introduction 2. The Changing Tourist Part II: Farm Produce And Agritourism3. On-Farm Marketing and Activities 4. Off-Farm Marketing and Retailing 5. Agri-Entertainment or Agri-Tourism Part III: Food Tourism The Wider Picture7. Independent Garden Centres and Nurseries 8. The Food Offer Part IV: Marketing And The Future9. Marketing 10. The Future of Food tourism Appendix 1: Culinary, Retail and Tourism Terms Appendix 2: 51 Ways to Promote Your Culinary Business to the Local Community Further Reading"
Contributor Bio: Stanley, John John Stanley is with John Stanley Associates, Australia. Contributor Bio: Stanley, Linda Linda Stanley is with John Stanley Associates, Australia.
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2014. gada 16. decembris |
| ISBN13 | 9781780645025 |
| Izdevēji | CABI Publishing |
| Žanrs | Aspects (Academic) > Anthropological |
| Lapas | 260 |
| Izmēri | 174 × 246 × 17 mm · 598 g |
