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Using Semiotics in Retail: Leverage Consumer Insight to Engage Shoppers and Boost Sales Dr Rachel Lawes
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Using Semiotics in Retail: Leverage Consumer Insight to Engage Shoppers and Boost Sales
Dr Rachel Lawes
Boost sales, increase brand recognition and create engaging shopper experiences with this practical guide to applying semiotic insights to both online and in-store retail.
256 pages
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2022. gada 3. februāris |
| ISBN13 | 9781398603820 |
| Izdevēji | Kogan Page Ltd |
| Lapas | 296 |
| Izmēri | 233 × 158 × 26 mm · 470 g |
| Valoda | Angļu |
![Cover for Dr Rachel Lawes · Using Semiotics in Marketing: How to Achieve Consumer Insight for Brand Growth and Profits (Paperback Book) [2 Revised edition] (2023)](https://imusic.b-cdn.net/images/item/original/644/9781398607644.jpg?dr-rachel-lawes-2023-using-semiotics-in-marketing-how-to-achieve-consumer-insight-for-brand-growth-and-profits-paperback-book&class=scaled&v=1667305248)
