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Using Semiotics in Retail: Leverage Consumer Insight to Engage Shoppers and Boost Sales Dr Rachel Lawes
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Using Semiotics in Retail: Leverage Consumer Insight to Engage Shoppers and Boost Sales
Dr Rachel Lawes
Boost sales, increase brand recognition and create engaging shopper experiences with this practical guide to applying semiotic insights to both online and in-store retail.
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2022. gada 3. februāris |
| ISBN13 | 9781398603844 |
| Izdevēji | Kogan Page Ltd |
| Lapas | 296 |
| Izmēri | 162 × 300 × 25 mm · 296 g |
| Valoda | Angļu |
![Cover for Dr Rachel Lawes · Using Semiotics in Marketing: How to Achieve Consumer Insight for Brand Growth and Profits (Hardcover Book) [2 Revised edition] (2023)](https://imusic.b-cdn.net/images/item/original/668/9781398607668.jpg?dr-rachel-lawes-2023-using-semiotics-in-marketing-how-to-achieve-consumer-insight-for-brand-growth-and-profits-hardcover-book&class=scaled&v=1694888450)
