Pastāsti draugiem par šo preci:
Hospitality Sales and Promotion Derek Taylor 1. izdevums
Hospitality Sales and Promotion
Derek Taylor
A guide for managers in the hospitality industry wanting to achieve maximum profits from their sales promotions. It discovers: market segments and groups; how you can reach them effectively; the secrets of successful public relations; and new and traditional technologies; from direct mail to using the Internet to maximum advantage.
336 pages, black & white illustrations
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2001. gada 25. maijs |
| ISBN13 | 9780750649865 |
| Izdevēji | Taylor & Francis Ltd |
| Lapas | 336 |
| Izmēri | 140 × 216 × 20 mm · 422 g |
| Valoda | Angļu |
| Sērijas redaktors | O'Connor, John |