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Chinese Consumers: Exploring the World's Largest Demographic Ashok Sethi 2019 edition
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Chinese Consumers: Exploring the World's Largest Demographic
Ashok Sethi
This book offers a comprehensive analysis of Chinese consumers from multiple perspectives, from the megatrends to their values and psychological changes.
230 pages, 6 Illustrations, black and white; XIII, 230 p. 6 illus.
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2018. gada 23. augusts |
| ISBN13 | 9789811089916 |
| Izdevēji | Springer Verlag, Singapore |
| Lapas | 230 |
| Izmēri | 218 × 155 × 24 mm · 422 g |
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