Vigneshwara Varmudy

Marketing of Spices Vigneshwara Varmudy

Spices of India are being attached by the consumer's, both in the domestic as well as in the international market. Several kinds of spices are grown in India since timer immemorial, it is because of this the country is known to the world as "The Home of Spices". India is the largest producer as well as the consumer of the spices in the world. The demand for spices and its products are ever increasing both in the internal and external markets. India has a worldwide reputation as the only country which produces almost all kinds of spices and it is through these spices exports the country earns the much needed foreign exchange over a long period of time. As the spices determine the health, wealth and policies of the nation, this book tries to analyse these aspects on the basis of the prevailing situation of this sector. Despite the tremendous importance of spices, it is rather unfortunate that the sector has not achieved the required level development because of the problems in the pre and post harvesting activities. In this regard this book tries to highlight these problems and brings out the measures for its future development.