Store Atmospherics and Consumer Purchase Intentions: in Retail Setting: a Study of Two Retail Outlets - Amena Sibghatullah - Grāmatas - LAP LAMBERT Academic Publishing - 9783659590900 - 2015. gada 6. janvāris
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Amena Sibghatullah
Store Atmospherics and Consumer Purchase Intentions: in Retail Setting: a Study of Two Retail Outlets

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This manuscript emphasize the information how consumer perception regarding purchase can be made. on the other hand , this manuscript helps while shopping which factors of the store let him to approach to do the shopping or either it makes him to avoid that store. This can explicitly help retailers in designing their strategies how to make their store differentiate from the other retail outlets. It is also helpful in making marketing decisions

Mediji Grāmatas     Paperback Book   (Grāmata ar mīksto vāku un līmēto muguru)
Izlaists 2015. gada 6. janvāris
ISBN13 9783659590900
Izdevēji LAP LAMBERT Academic Publishing
Lapas 56
Izmēri 3 × 150 × 220 mm   ·   102 g
Valoda Vācu  

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