Pastāsti draugiem par šo preci:
Managing Media Firms and Industries Softcover reprint of the original 1st ed. 2016 edition
Managing Media Firms and Industries
This volume provides rich insight into the nature and practice of media management. Contributions assess the degree to which management of media firms requires a unique set of skills, highlighting similarities and differences of media firms compared with other industries in terms of management practices, HR development and operational aspects.
382 pages, 16 Tables, black and white; X, 382 p.
| Mediji | Grāmatas Book |
| Izlaists | 2016. gada 23. augusts |
| ISBN13 | 9783319363394 |
| Izdevēji | Springer International Publishing AG |
| Lapas | 382 |
| Izmēri | 234 × 155 × 32 mm · 593 g |
| Valoda | Vācu |
| Redaktors | Brown, Charles |
| Redaktors | Lowe, Gregory Ferrell |
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