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Consumer Psychology: Concepts, Theories, and Applications - SpringerBriefs in Psychology Samuel Lins
Consumer Psychology: Concepts, Theories, and Applications - SpringerBriefs in Psychology
Samuel Lins
This book explores the different aspects of consumer behavior from a psychological perspective and provides an overview of the complex, multifaceted phenomenon. Books on consumer psychology are often either large manuals that can be challenging to read or very applied books that lack theoretical depth.
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Tiks izlaists | 2027. gada 29. janvāris |
| ISBN13 | 9783032335579 |
| Izdevēji | Springer Nature Switzerland AG |
| Lapas | 130 |
| Izmēri | 150 × 220 × 10 mm · 264 g (Svars (aptuveni)) |
Ziemassvētku dāvanas var atgriezt līdz 31. janvārim