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B2B Brand Management: Incorporating Performance Branding, Transformative Marketing and Artificial Intelligence Philip Kotler Second Edition 2025 edition
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B2B Brand Management: Incorporating Performance Branding, Transformative Marketing and Artificial Intelligence
Philip Kotler
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2025. gada 18. septembris |
| ISBN13 | 9783031946646 |
| Izdevēji | Springer International Publishing AG |
| Lapas | 386 |
| Izmēri | 163 × 241 × 30 mm · 730 g |
| Valoda | Vācu |
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