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B2B Marketing Guidebook - Vol. 2: Advanced B2B Marketing Tactics, AI, and Case Studies - Contributions to Management Science Second Edition 2025 edition
B2B Marketing Guidebook - Vol. 2: Advanced B2B Marketing Tactics, AI, and Case Studies - Contributions to Management Science
The second volume of the significantly updated edition of "B2B Marketing" dives deep into the execution layer of modern marketing.
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2025. gada 12. augusts |
| ISBN13 | 9783031911941 |
| Izdevēji | Springer International Publishing AG |
| Lapas | 737 |
| Izmēri | 150 × 220 × 20 mm · 1,22 kg |
| Valoda | Vācu |
| Redaktors | Seebacher, Uwe |