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Geomarketing: Methods and Strategies in Spatial Marketing G Cliquet
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Geomarketing: Methods and Strategies in Spatial Marketing
G Cliquet
This title describes the state of the art in all areas of spatial marketing, discussing the various constituents which make up the geography of markets. Demand varies according to location and can be measured according to revenue, the number of households, spending patterns and lifestyles.
328 pages, Illustrations, maps
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2006. gada 7. februāris |
| ISBN13 | 9781905209071 |
| Izdevēji | ISTE Ltd and John Wiley & Sons Inc |
| Lapas | 328 |
| Izmēri | 161 × 243 × 23 mm · 612 g |
| Valoda | Angļu |
| Redaktors | Cliquet, Gerard (University of Rennes 1, France) |
