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Global Strategy: Strategy 03.02 - Express Exec Lamont, Douglas (Douglas Lamont and Associates)
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Global Strategy: Strategy 03.02 - Express Exec
Lamont, Douglas (Douglas Lamont and Associates)
covers the fundamentals of successful global strategy, from market entry tactics to understanding local regulations, and from understanding country risk to finding sales and marketing opportunities. This title includes examples and lessons from some of the world's most successful businesses, including Wal-Mart, Tesco and MSN.
146 pages
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2002. gada 18. aprīlis |
| ISBN13 | 9781841121901 |
| Izdevēji | John Wiley and Sons Ltd |
| Lapas | 128 |
| Izmēri | 125 × 172 × 12 mm · 136 g |
