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Managing New Product Development And Innovation: A Microeconomic Toolbox (New Ho Hariolf Grupp
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Managing New Product Development And Innovation: A Microeconomic Toolbox (New Ho
Hariolf Grupp
Managing New Product Development and Innovation provides a new approach to the microeconomics of innovation by measuring the technical quality of new products and guiding the managers of innovation and technology in the central considerations of today’s knowledge-based companies.
384 pages
| Mediji | Grāmatas Book |
| Izlaists | 2001. gada 28. marts |
| ISBN13 | 9781840645712 |
| Izdevēji | Edward Elgar Publishing Ltd |
| Lapas | 384 |
| Izmēri | 150 × 220 × 20 mm · 577 g (Svars (aptuveni)) |
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