Johnny Ch Lok

Technology and Economy Rule Measurement Consumer Behaviors Johnny Ch Lok

Online consumption psychological predictive methodThe impact of emotions on judges, evaluations and decisions have longbeen important to psychology and consumer behavior on consumption. Ishall examine how distinct perspectives shape the processes of appraisalthat lead to emotional experience and how different consumers might define happiness distinctly. I examine emotions that vary by positive, negative and mixed. I also suggest new ways to distinguish among emotions and to assess how new ways to consumers to aim to bediscovered by better understanding how consumers manage their experience of emotion to achieve their own affective goals. In my report, I shall indicate three aspects to research. The second aspect problem is about whether constructive consumer choice is an important process to influence any consumer to choose to buy any products. If it is a real essential choice process, how product manufacturers can reduce their negative emotion is caused to choose not buy their products during this constructive process. The third aspect solution, I shall explain why the electronic commerce sale channel in technology acceptance model, it is possible that how it can influence the consumer's individual emotion from positive response to change to negative response to choose not to buy the manufacturer's product. Moreover, I shall teach manufacturer whether how to judge it ought or does not ought choose this technology model to sell its products from internet channel