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Marketing Theory: A Student Text Michael J Baker 3 Revised edition
Marketing Theory: A Student Text
Michael J Baker
Introducing the histories, theories and debates of the field of marketing, this is your one-stop introduction to the development of this exciting topic.
544 pages
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2016. gada 30. maijs |
| ISBN13 | 9781473904019 |
| Izdevēji | SAGE Publications Ltd |
| Lapas | 544 |
| Izmēri | 188 × 234 × 31 mm · 964 g |
| Valoda | Angļu |
| Redaktors | Baker, Michael J |
| Redaktors | Saren, Michael |