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Digital Business: Ai, Strategy, Management & Transformation Hanlon, Annmarie (University College London) 2nd edition
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€ 66,99
Paredzamā piegāde 2027. gada 19. - 22. apr.
Ziemassvētku dāvanas var atgriezt līdz 31. janvārim
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Digital Business: Ai, Strategy, Management & Transformation
Hanlon, Annmarie (University College London)
Digital business is no longer just a marketing buzzword - it is the strategic backbone of the modern organisation. This second edition of Digital Business by best-selling author Annmarie Hanlon provides a comprehensive, business-first guide to digital strategy. Integrating the well-recognised Business Model Canvas throughout, the book offers a clear, actionable framework for navigating digital change in the era of AI.
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Tiks izlaists | 2027. gada 10. aprīlis |
| ISBN13 | 9781036243715 |
| Izdevēji | SAGE Publications Ltd |
| Izmēri | 150 × 220 × 10 mm · 250 g (Svars (aptuveni)) |
| Valoda | Angļu |
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