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Social Media Audit: Measure for Impact - SpringerBriefs in Computer Science Urs E. Gattiker 2013 edition
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Social Media Audit: Measure for Impact - SpringerBriefs in Computer Science
Urs E. Gattiker
Like its financial counterpart, the social media audit (SMA) can be described as a formalized review of anorganization's social media activities. This book will address social media marketing issues using a cost benefit approach, while presenting a systematic approach to review the organization's social media activities.
85 pages, 2 black & white illustrations, 45 black & white tables, biography
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2012. gada 29. oktobris |
| ISBN13 | 9781461436027 |
| Izdevēji | Springer-Verlag New York Inc. |
| Lapas | 106 |
| Izmēri | 152 × 235 × 8 mm · 176 g |
| Valoda | Angļu |
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