Judy L. Anderson

Event Management Simplified Judy L. Anderson

Creating special events may look easy to those who attend, but to do it well requires a great deal of knowledge, creativity and organizational skill. Event Management Simplified contains a wealth of information and how-to knowledge that can be used by both seasoned event planners and those just learning the ropes. Contained within these pages is information about: Skills needed to be an event professional and where to find jobs; Insider tips and strategies for "thinking outside of the box"; Identifying event demographics and laying a strong foundation; Examples, systems, timelines and worksheets for all event elements; Determining if committees are needed and how to keep them on track; Ideas for recruiting sponsors, donors, exhibitors and attendees; Risk management, obtaining permits, and working with jurisdictions; Elements of negotiating contracts with venues, vendors and others; Food and beverage tactics for menu planning, service and contracting; Ways to market and promote your event; Creating site plans and logistics schedules; Contracting for stage, sound, lighting, electronic media, entertainment; Using volunteers for maximum effect; Pre- and post-event activities The easy-to-read format and systems in Event Management Simplified have been successfully used by event planners of all skill levels and by academic institutions as a teaching tool. We guarantee this book will pay for itself many times over in time and financial gain.