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Managing Corporate Social Responsibility: A Communication Approach Coombs, W. Timothy (University of Central Florida, USA)
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Managing Corporate Social Responsibility: A Communication Approach
Coombs, W. Timothy (University of Central Florida, USA)
Corporate Social Responsibility (CSR) has become central to many businesses as they negotiate in an increasingly global marketplace. This book offers a strategic, communication-centred approach to integrating CSR into organizations, founded in stakeholder engagement and dialogue.
200 pages, black & white illustrations
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2011. gada 10. oktobris |
| ISBN13 | 9781444336450 |
| Izdevēji | John Wiley and Sons Ltd |
| Lapas | 208 |
| Izmēri | 154 × 228 × 11 mm · 285 g |
| Valoda | Angļu |