Changing Planes: A Strategic Management Perspective on an Industry in Transition - Routledge Revivals - Stephen Holloway - Grāmatas - Taylor & Francis Ltd - 9781138615823 - 2018. gada 1. augusts
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Changing Planes: A Strategic Management Perspective on an Industry in Transition - Routledge Revivals 1. izdevums

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Published in 1998. The airline Industry has always been dynamic, innovative and challenging. While the dynamism has in the past tended to arise on the production side, a torrent of change on the commercial side is being unleashed by regularity liberalization. The magnitude and rate of change are also greater than anything previously encountered in the industry.

This work is concerned with two distinct yet related transitions. The first is general, potentially affecting the strategic management of all types of company-notably, but not exclusively, in North America, Europe, Latin America, and parts of Asia. It is a transition to a new paradigm of strategic management in the growing number of airlines which participate in liberalized and increasingly competitive markets.


327 pages

Mediji Grāmatas     Hardcover Book   (Grāmata ar cieto muguriņu un vāku)
Izlaists 2018. gada 1. augusts
ISBN13 9781138615823
Izdevēji Taylor & Francis Ltd
Lapas 327
Izmēri 150 × 220 × 20 mm   ·   810 g
Valoda Angļu  

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