Pastāsti draugiem par šo preci:
Consumer Behavior, International Edition Hoyer, Wayne (University of Texas, Austin) 6. izdevums
Do you have a profile? Pierakstīties
Saņemiet paziņojumus par jauniem Hoyer, Wayne (University of Texas, Austin) izdevumiem
Mūsu klienti saka:
Pievienot savam iMusic vēlmju sarakstam
Consumer Behavior, International Edition
Hoyer, Wayne (University of Texas, Austin)
Covers key concepts from marketing, psychology, sociology, and anthropology with a practical focus on real-world applications for business environment. This title incorporates advanced research and business practices, including extensive coverage of social media influences, emerging neuroscience findings, and emotion in consumer decision making.
560 pages
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2012. gada 10. augusts |
| ISBN13 | 9781133274490 |
| Izdevēji | Cengage Learning, Inc |
| Lapas | 560 |
| Izmēri | 215 × 275 × 20 mm · 1,11 kg |
