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Forecasting for the Pharmaceutical Industry: Models for New Product and In-Market Forecasting and How to Use Them Arthur G. Cook 2. izdevums
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Forecasting for the Pharmaceutical Industry: Models for New Product and In-Market Forecasting and How to Use Them
Arthur G. Cook
The second edition of Forecasting for the Pharmaceutical Industry continues to be a definitive guide for forecasters as well as the multitude of decision makers and executives who rely on forecasts in their decision making. The author explores the pharmaceutical forecasting process; the varied tools and methods for new product and in-market forecas
234 pages
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2024. gada 24. jūnijs |
| ISBN13 | 9781032838571 |
| Izdevēji | Taylor & Francis Ltd |
| Lapas | 234 |
| Izmēri | 173 × 245 × 16 mm · 430 g |
| Valoda | Angļu |
