Paul Copley
Marketing Communications Management: Analysis, Planning, Implementation Paul Copley 2 Revised edition

Name: Marketing Communications Management: Analysis, Planning, Implementation
Price: 92.99 EUR
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Author: Paul Copley

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Hardcover Book

2 Revised edition

(2014) € 286,49

Marketing Communications Management: Analysis, Planning, Implementation

Paul Copley

2 Revised edition

'First rate and comprehensive. This book has got it just right: a rich blend of academic underpinning and practical examples in a very readable style. You are encouraged to participate in the almost distance-learning approach and via the innovative and thought provoking "stop-points" - Martin Evans, Senior Fellow, Cardiff Business School

480 pages

Mediji	Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru)
Izlaists	2014. gada 24. septembris
ISBN13	9780857027870
Izdevēji	SAGE Publications Ltd
Lapas	480
Izmēri	197 × 265 × 22 mm · 890 g
Valoda	Angļu