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Postmodern Consumer Research: The Study of Consumption as Text - Association for Consumer Research Elizabeth C. Hirschman
Postmodern Consumer Research: The Study of Consumption as Text - Association for Consumer Research
Elizabeth C. Hirschman
Examines the philosophies and methods of consumer research both objectively and subjectively. This title presents philosophical concepts regarding the origin and content of knowledge relevant to consumer-behaviour phenomena.
152 pages, 1, black & white illustrations
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 1992. gada 11. septembris |
| ISBN13 | 9780803947436 |
| Izdevēji | SAGE Publications Inc |
| Lapas | 152 |
| Izmēri | 140 × 216 × 9 mm · 230 g |
| Valoda | Angļu |