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Consumer Psychology in a Social Media World Claudiu Dimofte 1. izdevums
Consumer Psychology in a Social Media World
Claudiu Dimofte
Consumer Psychology in a Social Media World seeks to illustrate the relevance of consumer psychology theory and research to understanding the social media world that has rapidly become a key component in the social and economic lives of most individuals.
306 pages, 34 black & white illustrations, 13 black & white tables, 1 black & white halftones, 33 bl
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2015. gada 6. oktobris |
| ISBN13 | 9780765646941 |
| Izdevēji | Taylor & Francis Ltd |
| Lapas | 278 |
| Izmēri | 228 × 154 × 18 mm · 468 g |
| Valoda | Angļu |
| Redaktors | Dimofte, Claudiu V. (San Diego State University, USA) |
| Redaktors | Haugtvedt, Curtis P. (Ohio State University, USA) |
| Redaktors | Yalch, Richard F. (University of Washington, USA) |
Ziemassvētku dāvanas var atgriezt līdz 31. janvārim