The Beginnings of Communication Study in America: A Personal Memoir - Wilbur Schramm - Grāmatas - SAGE Publications Inc - 9780761907169 - 1997. gada 8. aprīlis
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The Beginnings of Communication Study in America: A Personal Memoir

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Universally considered to be the founder of the field of communication studies, Wilbur Schramm left unfinished this final work on his personal perspective of the field. In it, he acknowledged the seminal contributions to communication of four inspirational social scientists whose theories and methods laid the foundation for the discipline: Harold D Lasswell, Paul F Lazarsfeld, Kurt Lewin and Carl I Hovland. This collection has now been posthumously supplemented by the editors, Steven H Chaffee and Everett M Rogers, whose contribution documents the history of the spread of the subject among universities in the United States.


218 pages, 1, black & white illustrations

Mediji Grāmatas     Paperback Book   (Grāmata ar mīksto vāku un līmēto muguru)
Izlaists 1997. gada 8. aprīlis
ISBN13 9780761907169
Izdevēji SAGE Publications Inc
Lapas 218
Izmēri 140 × 216 × 12 mm   ·   340 g
Valoda Angļu  

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