Pastāsti draugiem par šo preci:
Behind the Bits: Managing the Media Maze Frank M. Oppenheim
Do you have a profile? Pierakstīties
Saņemiet paziņojumus par jauniem Frank M. Oppenheim izdevumiem
Pievienot savam iMusic vēlmju sarakstam
Behind the Bits: Managing the Media Maze
Frank M. Oppenheim
Encourages readers to become aware of the influence of the media, to examine attitudes and values it presents, to understand its techniques of persuasion, to participate in creating media programs, and to call media leaders to public accountability. Contains chapters on truth in advertising, accurac
236 pages
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 1998. gada 9. oktobris |
| ISBN13 | 9780761811701 |
| Izdevēji | University Press of America |
| Lapas | 236 |
| Izmēri | 137 × 215 × 12 mm · 277 g |