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Marketing Research for Non-profit, Community and Creative Organizations Bonita Kolb 1. izdevums
Marketing Research for Non-profit, Community and Creative Organizations
Bonita Kolb
A guide to conducting research methods within the non-profit sector. It aims to educate the readers on how research can be utilized to help their organization reach its goals. It shows how to conduct different methods of research, and how to use the findings of these to improve products, target customers and develop effective promotions.
290 pages
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2008. gada 30. jūnijs |
| ISBN13 | 9780750687607 |
| Izdevēji | Taylor & Francis Ltd |
| Lapas | 286 |
| Izmēri | 216 × 193 × 18 mm · 726 g |
| Valoda | Angļu |