Global Airlines: Competition in a Transnational Industry - Pat Hanlon - Grāmatas - Butterworth-Heinemann - 9780750619271 - 1996. gada 7. marts
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Global Airlines: Competition in a Transnational Industry 1st.ed. edition


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Global Airlines presents an overview of the changing scene in the airline industry covering current issues of privatization, de-regulation and the emergence of transnational airlines. One of the leading academic authorities in the industry discusses and interprets topics such as * mergers and alliances * code-sharing, franchising and block spacing * increasing concentration * changing patterns in the configuration of route networks.


Global Airlines surveys airline companies around the world and the services they operate. Recent trends such as the changes from linear to hub-and-spoke systems and the resulting problems posed by traffic congestion are examined. Also debated are the pro- and anti-competitive consequences of recent developments such as: *liberalised markets *sophisticated computer reservations systems *loyalty marketing schemes. The author examines the serious implications for the present bilateral system of negotiating traffic rights, as the `flag carrier' concept becomes outmoded in favour of airlines as global entities. Readers are given a forward-looking analysis of the coming shape of the industry in the next decade.

Draws on author's own research
Completely up-to-date concerned only with current issues
Readers are given a forward-looking analysis of the coming shape of the industry in the next decade.

Mediji Grāmatas     Paperback Book   (Grāmata ar mīksto vāku un līmēto muguru)
Izlaists 1996. gada 7. marts
ISBN13 9780750619271
Izdevēji Butterworth-Heinemann
Lapas 320
Izmēri 160 × 230 × 20 mm   ·   390 g
Valoda Angļu  

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