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Malcolm McDonald on Marketing Planning: Understanding Marketing Plans and Strategy 2 Revised edition
Malcolm McDonald on Marketing Planning: Understanding Marketing Plans and Strategy
Malcolm McDonald
Benefit from clear and concise guidance to the benefits of rigorous marketing planning, demonstrating how to produce a marketing plan which works in the real world.
192 pages
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2016. gada 3. novembris |
| ISBN13 | 9780749478216 |
| Izdevēji | Kogan Page Ltd |
| Lapas | 192 |
| Izmēri | 165 × 238 × 11 mm · 310 g |
| Valoda | Angļu |