Pastāsti draugiem par šo preci:
The Wasted Half: How to Maximize Your Advertising Dollar John Davis
The Wasted Half: How to Maximize Your Advertising Dollar
John Davis
¥ Tips on major advertising pitfalls.¥ How to judge advertising creative.¥ Do you really need an agency?¥ How branding works and why.¥ How mega-agencies stifle ideas.
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2001. gada 1. jūnijs |
| ISBN13 | 9780595183173 |
| Izdevēji | iUniverse |
| Lapas | 120 |
| Izmēri | 151 × 8 × 226 mm · 213 g |
| Valoda | Angļu |
Vairāk no John Davis
Rādīt visuSkatīt visus John Davis ( piem., Paperback Book , Book , Hardcover Book , CD un LP )