Matthew Canning

Foundations of Execution: Your Bullshit-Free Guide to Accomplishing Absolutely Anything Matthew Canning

You're ambitious. You're driven. You're creative, believe in your vision, and know what you're capable of. But, like most, you often find it difficult to make progress toward the things you value.

When it comes to accomplishing your goals, the world is bombarding you with bullshit guidance-coddling mantras of positivity and motivation devoid of practical action. Bullshit sounds good. Bullshit feels good. But bullshit will fail you in the long run nearly 100% of the time.

No more bullshit.

Foundations of Execution won't motivate you; it will give you the tools you need to execute despite the lack of motivation that will inevitably befall you. It won't train you to abstain from excuses; it will give you the tools to strip all power from the excuses that will inevitably bubble to the forefront of your consciousness. It won't argue the same tired case for self-discipline and convince you to work against your nature; it will show you how to circumvent your nature when it undermines your interests.

As shockingly simple as it may seem, three behaviors tend to separate those who struggle from those who consistently execute on personal, professional, entrepreneurial, and creative goals; and by the time you've finished reading this book, you'll have mastered all three. You'll come away with repeatable habits that address not just how you tackle complex undertakings, but also how you think, behave, and approach problems in all aspects of your life. It's an irreverent, philosophy-first, whole-self approach to execution that will change you forever.