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Global e-commerce: Impacts of National Environment and Policy Kenneth L Kraemer
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Global e-commerce: Impacts of National Environment and Policy
Kenneth L Kraemer
Are the Internet and e-commerce truly revolutionizing business practice? This book explodes the transformation myth by demonstrating that the Internet and e-commerce are in fact being adapted by firms to reinforce their existing relationships with customers, suppliers, and business partners.
466 pages, 154 tables
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2006. gada 17. augusts |
| ISBN13 | 9780521848220 |
| Izdevēji | Cambridge University Press |
| Lapas | 468 |
| Izmēri | 162 × 235 × 32 mm · 880 g |
| Valoda | Angļu |
| Redaktors | Dedrick, Jason (University of California, Irvine) |
| Redaktors | Kraemer, Kenneth L. (University of California, Irvine) |
| Redaktors | Melville, Nigel P. (University of Michigan, Ann Arbor) |
| Redaktors | Zhu, Kevin (University of California, Irvine) |
