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Strategic Management of Innovation and Design Pascal Le Masson
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Strategic Management of Innovation and Design
Pascal Le Masson
This book introduces a range of management principles and techniques that firms can use to ensure continuous innovation, based on recent design theories. It targets advanced courses in innovation management in industrial design schools, business schools, engineering schools, as well as managers looking to improve their practice.
486 pages, 57 b/w illus. 19 tables
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2010. gada 9. septembris |
| ISBN13 | 9780521182430 |
| Izdevēji | Cambridge University Press |
| Lapas | 488 |
| Izmēri | 174 × 246 × 23 mm · 828 g |
| Valoda | Angļu |
![Cover for Pascal Le Masson · Design Theory: Methods and Organization for Innovation (Paperback Book) [Softcover reprint of the original 1st ed. 2017 edition] (2018)](https://imusic.b-cdn.net/images/item/original/643/9783319843643.jpg?pascal-le-masson-2018-design-theory-methods-and-organization-for-innovation-paperback-book&class=scaled&v=1608464378)
