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Wired Marketing: Energizing Business for e-Commerce Hardaker, Glenn (Huddersfield University Business School)
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Paredzamā piegāde . gada 28. okt. - . gada 11. nov.
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Wired Marketing: Energizing Business for e-Commerce
Hardaker, Glenn (Huddersfield University Business School)
Wired Marketing provides a unique mix of strategic and technical knowledge designed primarily for students on marketing--related courses. It focuses on the Internet as a marketing tool in the context of rapidly changing business and consumer markets, including the emergence of eCommerce on the World Wide Web.
282 pages, illustrations
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2001. gada 18. jūlijs |
| ISBN13 | 9780471496458 |
| Izdevēji | John Wiley & Sons Inc |
| Lapas | 264 |
| Izmēri | 191 × 239 × 16 mm · 526 g |
| Valoda | Angļu |
