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Answering the Ultimate Question: How Net Promoter Can Transform Your Business Richard Owen
Answering the Ultimate Question: How Net Promoter Can Transform Your Business
Richard Owen
"Would you recommend this company to your friends and colleagues?" That question, based on Fred Reichheld's The Ultimate Question, challenged the conventional wisdom of customer satisfaction surveys and pointed to a faster, more accurate way of gauging customers' real feelings about a company.
320 pages, Illustrations
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2008. gada 5. decembris |
| ISBN13 | 9780470260692 |
| Izdevēji | John Wiley & Sons Inc |
| Lapas | 320 |
| Izmēri | 160 × 236 × 29 mm · 522 g |
| Valoda | Angļu |