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Strategic Pricing for the Arts Rushton, Michael (Indiana University, USA) 1. izdevums
Strategic Pricing for the Arts
Rushton, Michael (Indiana University, USA)
Pricing is complex, especially in the creative and cultural sector. This accessible text provides a concise, practical, non-technical guide for setting prices. It brings the insights of sophisticated research into the art of pricing to the working arts manager or student, in accessible language, appropriate for students or practitioners with no formal training in economics.
128 pages, 4 black & white illustrations, 6 black & white tables, 4 black & white line drawings
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2014. gada 22. septembris |
| ISBN13 | 9780415713665 |
| Izdevēji | Taylor & Francis Ltd |
| Lapas | 116 |
| Izmēri | 138 × 216 × 13 mm · 370 g |
| Valoda | Angļu |
Ziemassvētku dāvanas var atgriezt līdz 31. janvārim