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A Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland 1. izdevums
A Handbook of Persuasive Tactics: A Practical Language Guide
Joan Mulholland
Presents 300 persuasive tactics from research findings in communication, linguistics, pragmatics and related fields. The text includes such tactics as analogy, argument presentation, humour and metaphor, and should appeal to anyone interested in persuasion.
432 pages, black & white illustrations
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 1994. gada 6. janvāris |
| ISBN13 | 9780415089302 |
| Izdevēji | Taylor & Francis Ltd |
| Lapas | 426 |
| Izmēri | 156 × 234 × 25 mm · 771 g |
| Valoda | Angļu |