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Experiential Marketing: Case Studies in Customer Experience Batat, Wided (B&C Consulting Group) 1. izdevums
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Experiential Marketing: Case Studies in Customer Experience
Batat, Wided (B&C Consulting Group)
Experiential marketing has become an indispensable tool for all types of businesses across multiple sectors. This book provides an all-encompassing, practical, and conceptual map of contemporary experiential case studies, which together offer insights into this exciting approach to customer experience.
368 pages, 26 Line drawings, black and white; 17 Halftones, black and white; 3 Tables, black and whi
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2020. gada 28. decembris |
| ISBN13 | 9780367900915 |
| Izdevēji | Taylor & Francis Ltd |
| Lapas | 332 |
| Izmēri | 150 × 220 × 20 mm · 780 g |
| Valoda | Angļu |
