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Modern Marketing Communications Frank Jefkins 1990 edition
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Modern Marketing Communications
Frank Jefkins
Marketing communications is a subject which has become popular in both marketing and public relations circles, but sometimes with different parameters.
240 pages, biography
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 1991. gada 1. marts |
| ISBN13 | 9780216926943 |
| Izdevēji | Kluwer Academic Publishers Group |
| Lapas | 240 |
| Izmēri | 152 × 229 × 13 mm · 340 g |
| Valoda | Angļu |
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