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The Successful Marketing Plan: How to Create Dynamic, Results Oriented Marketing Roman Hiebing 4. izdevums
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The Successful Marketing Plan: How to Create Dynamic, Results Oriented Marketing
Roman Hiebing
Updated and expanded—the planning guide marketers have relied on for 20 years! A one-stop guide covering sales objectives, positioning, pricing, distribution, advertising, merchandising, and virtually every other function of marketing.
704 pages, figures
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2011. gada 16. oktobris |
| ISBN13 | 9780071745574 |
| Izdevēji | McGraw-Hill Education - Europe |
| Lapas | 608 |
| Izmēri | 215 × 272 × 32 mm · 1,71 kg |
| Valoda | Angļu |
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