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Lead Generation for the Complex Sale: Boost the Quality and Quantity of Leads to Increase Your ROI Brian Carroll Ed edition
Lead Generation for the Complex Sale: Boost the Quality and Quantity of Leads to Increase Your ROI
Brian Carroll
Presents a strategic, multi-modal approach to generating qualified leads for complex sales. This book teaches how to define ideal leads and target sales approaches; align sales and marketing to optimize the number of leads; build lead pipelines; use multiple lead generation vehicles, including email, PR, referrals, speaking events; and more.
224 pages, Illustrations
| Mediji | Grāmatas Hardcover Book (Grāmata ar cieto muguriņu un vāku) |
| Izlaists | 2006. gada 16. jūlijs |
| ISBN13 | 9780071458979 |
| Izdevēji | McGraw-Hill Education - Europe |
| Lapas | 224 |
| Izmēri | 162 × 239 × 22 mm · 496 g |
| Valoda | Angļu |