Vinod A S

Seminar Proceedings International Seminar on Cyber Security and Digital Marketing 2 March 2020 Vinod A S

Cyber SecurityCyber security is the practice of protecting systems, networks, and programs from digital attacks. These cyber attacks are usually aimed at accessing, changing, or destroying sensitive information; extorting money from users; or interrupting personal and business processes. The seminar tries to understand and implementing effectiveness of cyber security measures. It also discuss the importance of cyber security measures in the day today life. It is a threat today because there are more devices than people, and attackers are becoming more innovative. Digital MarketingDigital marketing is the latest innovation in today's marketing scenario. This seminar tries to think limits the scope and opportunity of what's managed and it means that activities that should be utilize for marketing and identifying knowledge about digital marketing process. More over the use of terminology "digital marketing channels" rather than "types" as each channel that can be used to reach potential customers can be evaluated.