Luis Zafra

The Benefits of Storytelling and the Personal Narrative Luis Zafra

My 6 secrets to build your Personal Brand based on credibility and trust.




This book shows you how to use Storytelling and the Personal Narrative to be remembered the right way for the right reasons for:




- Job interviews.

- Meetings.

- Project Presentations.

- Meetings with your manager and/or subordinates.




It is the ideal first step if you have never had contact with Storytelling and Personal Narrative and you want a simple book on how to use your anecdotes and experiences to clearly express what you know, what you feel and your experience leaving the correct mark of who you are in others.




With this book you will learn, through easy and practical exercises, how to build a credible and trustworthy Personal Brand that makes you memorable.