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Communication and PR from a Cross-Cultural Standpoint: Practical and Methodological Issues New edition
Communication and PR from a Cross-Cultural Standpoint: Practical and Methodological Issues
How should we approach cultural diversity in the workplace? This book aims to address the apparent limits of many traditional intercultural communication research methods when they are applied to real situations in present hybrid and cosmopolitan global organisations.
150 pages
| Mediji | Grāmatas Paperback Book (Grāmata ar mīksto vāku un līmēto muguru) |
| Izlaists | 2012. gada 4. septembris |
| ISBN13 | 9789052018775 |
| Izdevēji | Presses Interuniversitaires Europeennes |
| Lapas | 150 |
| Izmēri | 220 × 152 × 13 mm · 224 g |
| Redaktors | Carayol, Valerie |
| Redaktors | Frame, Alex |