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International Business Development in the Software Industry: Building Successful Partner Channels Hans Peter Bech 1. izdevums
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International Business Development in the Software Industry: Building Successful Partner Channels
Hans Peter Bech
This book explains what it takes to build and manage partner channels in the software industry. The book uses the business model framework introduced by Alexander Osterwalder. It provides a practical guide for organizing the activities required to design productive partner programs as well implement these programs for the recruitment and management of partners that will find, win, make, keep and grow happy customers on our behalf.
Channel Development & Management in the Software Industry
| Mediji | Grāmatas Sewn Spine Book (Grāmata ar mīksto vāku un augstas kvalitātes šūtu muguriņu) |
| Izlaists | 2015. gada 1. aprīlis |
| ISBN13 | 9788793116160 |
| Izdevēji | TBK Publishing® |
| Žanrs | Angļu, Vadība un dati, Dažādi |
| Lapas | 222 |
| Izmēri | 153 × 228 × 14 mm · 327 g |
| Valoda | Angļu |
| Oriģinālā valoda | Angļu |
| Vāks / Mākslinieks | Jelena Galkina |
| Vāka ilustrators | Jelena Galkina |
| Priekšvārda autors | Preben Damgaard |
| Ilustrators | Jelena Galkina |
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