Event Experience: a Qualitative Study on the Impact of the Peak / End Rule in Event Experiences - Sam Warnaars - Grāmatas - LAP LAMBERT Academic Publishing - 9783848493432 - 2012. gada 11. aprīlis
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Event Experience: a Qualitative Study on the Impact of the Peak / End Rule in Event Experiences

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How to design for a good experience? This book gives insight in factors that can be kept in mind when organising an event. Get a more thorough view on the characteristics at play in event experiences based on qualitative research conducted under frequent event visitors and seasoned event organisers. Learn about how the theory of the Peak/End Rule influences various experiences such as music, drama and film, and how you can use this theory to improve the event experiences for the visitors of your event.

Mediji Grāmatas     Paperback Book   (Grāmata ar mīksto vāku un līmēto muguru)
Izlaists 2012. gada 11. aprīlis
ISBN13 9783848493432
Izdevēji LAP LAMBERT Academic Publishing
Lapas 72
Izmēri 150 × 4 × 226 mm   ·   125 g
Valoda Vācu